Month: February 2023

Marketing Creative Marketing creative refers to the use of creative elements such as graphics, copywriting, and images to promote a product, service, or brand. It’s a key component of marketing that aims to grab the attention of the target audience, create a memorable brand image, and drive engagement and sales. Use marketing creative to build… Continue reading Marketing creative

How to Do Mobile Targeting in the Post-IDFA World? The way users access internet has changed over the last 10 years with the development of technology. Compared to devices in the late ‘00s, today phones successfully compete with and replace desktop computers. Statistics show that mobile devices are responsible for about 60% of internet traffic… Continue reading How to Do Mobile Targeting in the Post-IDFA World?

Pros and Cons of Marketing Marketing, in simple terms, is the act of connecting with potential customers to encourage them to buy a product or service.  In general it has much more benefits than drawbacks. Even though marketing activities are costly and time-consuming, they increase brand awareness, bring new clients and stimulate the company growth… Continue reading Pros and Cons of Marketing